Hello crew,
Today is a big day for the companies intending to apply to the Accelerator. Our aim is to demystify the process and share that anyone with a an idea and the courage to try, should apply to the accelerator.
So, we may see you tonight at INCUBATE.
“If you are brave enough to start, you are strong enough to finish”.
Gary Blair
If you enjoy this newsletter, and have a friend who may want to take a look, please share below.
Top 5
✏️ I've been taking notes from Harry on key marketing principles and I can't stop sharing his post on Cold Emailing. Check out “Five Great Cold Emails”.
🎯 One of the things we'll cover in INCUBATE today will be the difference between a startup and a small business. Paul Graham has the main article on that topic. However, I think fundamentally the difference is that a startup is an experiment machine that can identify when it has product market fit for a big opportunity and can double down on it.
📈 “This GTM-Leader-Turned-Investor Crowdsources Early Lessons From Stripe, Figma & More” is a masterclass in how to best serve your customers. Nail down your offering quickly and remember that the customer is always front and center.
✅ “The Paradox of Content Marketing to Beginners vs. Experts” is an updated take on how to approach your written content strategy from the beginning. The rules have changed!
🦄 NFX is on a roll putting out great content. In one of the latest, they aggregated their best audio-essays. It's easy to get value from this list. It'll save you a ton of mistakes when building your company.
Events
1- INCUBATE
2- Innovate Women's Conference
3- Sprint Week
The Scoop
Ndustrial.io
The company is hiring (a lot!)
Check out all the open roles here.
Curemint
Marketing Specialist gig here.
Lonerider
The beer company is hiring in an accounting position. Check out the role here.
Well that's it for today. If you found this valuable, pass along to a friend.
-Gabe